Inverted longhorn logo has UT's orange blood boiling


Add one more storyline to the pre-game hype between Texas and Nebraska.

As Saturday’s match-up between the Longhorns and the Cornhuskers nears, Nebraska’s “Red Out” campaign took another jab at their southern neighbor. This time, shirts and sweatshirts with a “.01” and an inverted Texas Longhorn logo were the subject of scrutiny.

The “.01” refers to the one second Texas received at the end of the Big 12 title game in 2009 after an incomplete pass from Colt McCoy. Initially, the game clock read that time had expired, but one second was given the Longhorns, who kicked a game-winning field goal to send them to the national championship.

J & S Distributing was responsible for the paraphernalia and, according to Texas officials, the upside-down logo wasn’t going to fly. In a story by the Austin-American Statesman, if J&S didn’t remove the trademark log from the clothing items, Texas’ trademark PoPo would take further copyright action.

On Tuesday, the J&S Distributing’s site was conveniently “out of stock” of the aforementioned clothing items. “That may be their way of responding without responding,” said Craig Westemeier, director of UT’s trademark licensing.

Didn’t J&S get the memo? You can’t mess with Texas.